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Bruce Sellery is a personal finance expert on a mission to help you get a handle on your money so you can live the life you want. He is high energy and low B.S.
Bruce Sellery is a personal finance expert on a mission to help you get a handle on your money so you can live the life you want. He is high energy and low B.S.
Episodes

Tuesday May 12, 2026
Tuesday May 12, 2026
In this episode of Moolala: Money Made Simple, host Bruce Sellery tackles three money and work topics you can't afford to ignore. Leadership strategist and author Dan Pontefract joins to discuss his new book The Future of Work is Grey, exploring the untapped value of older workers, the looming "age debt crisis," and why organizations that ignore aging demographics risk a $5.4 trillion knowledge loss. Then, Tim Hewson, CEO and co-founder of Legal Wills, breaks down how estate planning has evolved in the digital age from Bitcoin and frequent flyer miles to iPhoto libraries and legacy account holders and why every adult needs an up-to-date will. Finally, Licensed Insolvency Trustee Rob Kilner of Spergel reveals the real risks of Buy Now, Pay Later platforms, including debt stacking, hidden fees, and the psychological trap that keeps consumers spending without realizing it.
To find out more about the guests check out:
- Dan Pontefract: danpontefract.com | LinkedIn | YouTube | Instagram | Threads | TikTok
- Tim Hewson: legalwills.ca | Facebook | Instagram | LinkedIn
- Rob Kilner: spergel.ca | Facebook | X | Instagram | TikTok
Bruce Sellery is a personal finance expert and best-selling author. As the founder of Moolala and the CEO of Credit Canada, Bruce is on a mission to help you get a better handle on your money so you can live the life you want. High energy & low B.S., this is Moolala: Money Made Simple.
Find Bruce Sellery at Moolala.ca | X | Facebook | LinkedIn

Wednesday Apr 29, 2026
Beyond Financial Literacy: What It Really Means to Be Financially Aware
Wednesday Apr 29, 2026
Wednesday Apr 29, 2026
Certified financial planner Jackie Porter joins Bruce Sellery to make the case for financial awareness, a deeper, more actionable layer of understanding that goes beyond basic literacy. Jackie explains why knowing your cash flow, net worth, and financial blind spots is essential for both risk management and optionality: the freedom to make choices on your own terms. Through real client stories, she illustrates how this awareness can unlock the ability to take a year off, weather an unexpected job loss, or ensure your assets are used exactly the way you intend right up to the end of your life.
Find out more at askjackie.ca and connect on Instagram and LinkedIn.

Wednesday Apr 29, 2026
Inside the Financial Advisory Industry: Rob Carrick on His New Podcast, The FinDustry
Wednesday Apr 29, 2026
Wednesday Apr 29, 2026
After nearly 30 years as the personal finance columnist at the Globe and Mail, Rob Carrick has launched a new podcast, the FinDustry, co-hosted with Shannon Lee Simmons. Rob joins Bruce to talk about why he's turned his lens toward financial advisors themselves, how the industry has evolved on transparency and fees, and what clients should actually expect for their money. He also tackles the rise of advice-only planning, the challenge of decumulation in retirement, and whether AI is coming for the advisory profession.
Find out more at robcarrick.ca and connect on Substack, LinkedIn and X.

Wednesday Apr 29, 2026
First Home Savings Account: Benefits, Drawbacks, and Who Really Wins
Wednesday Apr 29, 2026
Wednesday Apr 29, 2026
Heather Scoffield, CEO of the Canadian Tax Observatory, walks Bruce through new independent research on Canada's First Home Savings Account. While the program was designed to help young Canadians save for their first home, the data tells a more complicated story with higher-income earners are maxing out the account, older Canadians are taking advantage of the lack of age restrictions, and the Bank of Mom and Dad is quietly channeling wealth through the program. Heather weighs in on what a more progressive housing policy could actually look like.

Wednesday Apr 29, 2026
The Psychology of Scams: How Criminals Weaponize Your Emotions
Wednesday Apr 29, 2026
Wednesday Apr 29, 2026
Psychologist and Deloitte behavioural scientist Michelle Hilscher joins Bruce Sellery to explore the emotional mechanics behind financial scams. From manufactured urgency and false intimacy to overconfidence bias and the myth that education alone keeps you safe, Michelle breaks down why anyone, regardless of age, income, or savviness can fall victim. She also shares a practical framework for protecting yourself and having difficult conversations with loved ones you think may be at risk.
Connect with Michelle on LinkedIn.

Tuesday Apr 28, 2026
Tuesday Apr 28, 2026
In this episode of Moolala: Money Made Simple, Bruce Sellery explores the emotional and psychological tactics scammers use to manipulate their victims with psychologist and Deloitte behavioural scientist Michelle Hilscher. It’s all about unpacking why awareness alone isn't enough to protect you and what questions you should ask yourself before you click. Heather Scoffield, CEO of the Canadian Tax Observatory, shares eye-opening research on Canada's First Home Savings Account and who it's really benefiting. Rob Carrick discusses his new podcast The FinDustry, co-hosted with Shannon Lee Simmons, exploring the financial advisory industry from the inside. And certified financial planner Jackie Porter breaks down the difference between financial literacy and true financial awareness, including why understanding your cash flow and net worth could be the most powerful move you make for your financial future.
To find out more about the guests check out:
- Michelle Hilscher: LinkedIn
- Heather Scoffield: X | LinkedIn | Substack
- Rob Carrick: robcarrick.ca | Substack | LinkedIn | X
- Jackie Porter: askjackie.ca | Instagram | LinkedIn
Bruce Sellery is a personal finance expert and best-selling author. As the founder of Moolala and the CEO of Credit Canada, Bruce is on a mission to help you get a better handle on your money so you can live the life you want. High energy & low B.S., this is Moolala: Money Made Simple.
Find Bruce Sellery at Moolala.ca | X | Facebook | LinkedIn

Wednesday Apr 22, 2026
Put Your Pet in Your Will: Guardianship, Cash Gifts, and Pet Trust Basics
Wednesday Apr 22, 2026
Wednesday Apr 22, 2026
Erin Bury, co-founder and CEO of Willful, shares why more Canadians are naming pet guardians and leaving money for their pets’ care. Bruce and Erin cover how pets are treated in Canada, what a cash gift or trust can look like, how to avoid family disputes by writing clear instructions, and practical details to document (vet info, meds, routines) so pets are cared for if something happens.
Find out more about Willful at willful.co and connect on Instagram, Facebook and LinkedIn. Connect with Erin on Instagram and LinkedIn.

Wednesday Apr 22, 2026
Aging Parents & Caregiving Stress: How “Kindly” Is Changing Eldercare
Wednesday Apr 22, 2026
Wednesday Apr 22, 2026
Bruce speaks with Logan Gibson, founder and CEO of Kindly, about the growing reality of caregiving and the time and emotional load it puts on families. Logan explains how Kindly matches families with licensed social workers and provides navigation across planning and crisis moments, including legal/financial preparation, hospital transitions, and exploring home care and living options.

Wednesday Apr 22, 2026
Hope as a Money Strategy: Small Wins, Less Stress, and Better Financial Habits
Wednesday Apr 22, 2026
Wednesday Apr 22, 2026
Award-winning psychologist and author Dr. Robyne Hanley-Dafoe joins Bruce to break down the science of hope and why it’s different from optimism—especially when finances feel uncertain. They talk about hope as trust and agency (not an outcome), how small financial “wins” can reinforce healthier behaviors like saving, and why burnout and toxic positivity can block the spaciousness people need to move forward.
Find out more at drrobyne.ca and connect on Instagram, LinkedIn, and check out the Podcast.

Tuesday Apr 21, 2026
Tuesday Apr 21, 2026
In this episode of Moolala: Money Made Simple, Bruce talks with award-winning psychologist and author Dr. Robyne Hanley-Dafoe to explore the surprising connection between hope and money, and why hope isn’t just optimism, but a practical strategy rooted in trust, agency, and small financial “wins.” Bruce also speaks with Logan Gibson, founder and CEO of Kindly, about how families can navigate aging and caregiving with better planning and support, from legal/financial prep to crisis transitions. Plus, Erin Bury, co-founder and CEO of Willful, explains how (and why) more Canadians are including pets in their wills, including pet guardianship and what a cash gift or trust for ongoing care can look like.
To find out more about the guests check out:
- Dr. Robyne Hanley-Dafoe: drrobyne.ca | Instagram | LinkedIn | Podcast
- Logan Gibson (Kindly) : kindly.ca | LinkedIn
- Erin Bury: Instagram | LinkedIn
- Willful: willful.co | Instagram | Facebook | LinkedIn
Bruce Sellery is a personal finance expert and best-selling author. As the founder of Moolala and the CEO of Credit Canada, Bruce is on a mission to help you get a better handle on your money so you can live the life you want. High energy & low B.S., this is Moolala: Money Made Simple.
Find Bruce Sellery at Moolala.ca | X | Facebook | LinkedIn
